Brooke Rollins: Championing Policy and Conservative Ideals

Brooke Rollins is a prominent figure in American conservative circles, known for her extensive experience in policy advocacy, government administration, and non-profit leadership. Her career has been marked by a dedication to promoting free-market principles, individual liberty, and limited government.

Rollins’s early career focused on legal work. She earned her Juris Doctor from the University of Texas School of Law and began her career practicing law. However, her passion for policy quickly led her down a different path. She transitioned into think tank work, eventually becoming the President and CEO of the Texas Public Policy Foundation (TPPF), a conservative think tank based in Austin, Texas. During her tenure at TPPF, Rollins significantly expanded the organization’s influence and reach, transforming it into a leading voice on state and national policy issues. She spearheaded initiatives related to education reform, healthcare, energy policy, and criminal justice reform, often advocating for innovative, market-based solutions.

Rollins’s expertise and dedication to conservative principles attracted attention at the national level. In 2017, she joined the Trump administration, initially serving as Assistant to the President for Strategic Initiatives. She quickly rose through the ranks, eventually being appointed Director of the Domestic Policy Council. In this crucial role, she was responsible for coordinating the development and implementation of the administration’s domestic policy agenda across a wide range of issues, including education, healthcare, criminal justice, economic opportunity, and social welfare. Her influence extended to shaping executive orders, legislative proposals, and regulatory reforms.

As Director of the Domestic Policy Council, Rollins played a key role in advocating for policies such as the First Step Act, a bipartisan criminal justice reform bill that aimed to reduce recidivism and provide opportunities for rehabilitation. She was also involved in efforts to promote school choice, reduce regulatory burdens on businesses, and address the opioid crisis. Her ability to navigate complex policy challenges and build consensus among diverse stakeholders earned her respect within the administration and among some members of Congress.

Following her departure from the White House in 2021, Rollins has remained active in the conservative movement. She has returned to the think tank world and continues to advocate for her policy priorities through writing, speaking engagements, and strategic advising. She is often sought after for her insights on policy trends and her understanding of the political landscape.

Brooke Rollins’s career reflects a deep commitment to conservative ideals and a belief in the power of free markets and individual liberty to improve lives. From her work at the Texas Public Policy Foundation to her leadership role in the White House, she has consistently sought to advance policies that promote economic opportunity, individual responsibility, and limited government. While her policy views are often polarizing, her dedication to public service and her ability to influence policy debates are undeniable.