Gambero Rosso, meaning “Red Prawn” in Italian, is Italy’s most influential food and wine publishing group. More than just a magazine, it’s a multifaceted organization encompassing publishing, television, a culinary school, and a renowned restaurant guide.
Established in 1986 as an annex to the communist newspaper *Il Manifesto*, Gambero Rosso quickly gained independence and established itself as the definitive voice on Italian gastronomy. Its mission is to promote and celebrate the best of Italian food and wine, championing producers, regions, and traditions.
At the heart of Gambero Rosso lies its meticulous and highly respected rating system. Their wine guide, *Vini d’Italia*, is particularly famous. Wines are blind-tasted by panels of experts, and the best are awarded “Tre Bicchieri” (Three Glasses). This coveted award is a symbol of excellence and can significantly impact a winery’s reputation and sales. Receiving a Tre Bicchieri is considered a major achievement for any Italian winemaker.
Beyond wine, Gambero Rosso also publishes guides to restaurants and pizzerias. Restaurants are rated based on a variety of factors, including food quality, service, ambiance, and value. Like the wine guide, the restaurant guide features a tiered rating system, with the highest distinction being “Tre Forchette” (Three Forks). These awards highlight the very best dining experiences in Italy.
Gambero Rosso’s influence extends beyond Italy. They host international tasting events and workshops, promoting Italian cuisine and winemaking globally. Their culinary school, Gambero Rosso Academy, offers a range of courses for both professionals and enthusiasts, teaching everything from basic Italian cooking techniques to advanced sommelier training.
While generally respected, Gambero Rosso is not without its critics. Some argue that its focus on awarding points and stars can be subjective and that it favors certain regions or styles of wine. Others contend that the emphasis on traditional Italian cuisine can sometimes overlook innovation and experimentation. Despite these criticisms, Gambero Rosso remains a dominant force in the Italian food and wine scene, shaping consumer tastes and influencing the direction of the industry.
Ultimately, Gambero Rosso serves as a vital platform for promoting Italian culinary excellence. Through its publications, events, and educational programs, it continues to educate consumers, support producers, and elevate the appreciation of Italian food and wine around the world. Its influence is undeniable, making it an essential resource for anyone seeking to explore the rich and diverse landscape of Italian gastronomy.